January Dallas Men’s Show Celebrates Texas Spirit and Global Style During Fashion Week with New Brands and Expanded Categories
Tuesday, December 2, 2025
The Dallas Men’s Show, taking place January 24–26 with a preview day on January 23 from 12–6 p.m., returns with the latest styles, new brands, and expanded categories. The Dallas Men’s Show takes place during Fashion Week, offering retailers access to the resources across women’s apparel and accessories, children’s wear, Western, and English. For January, the show spotlights outdoor lifestyle, fashion accessories, gifts, grooming, and home décor.
Temporary exhibits inside Market Hall are complemented by permanent men’s showrooms located across the World Trade Center, with easy access via shuttle service, pedestrian pathways, and convenient Market Hall parking.
The Dallas Men’s Show continues to build its position as the only men’s event in North America presenting a full lifestyle assortment—including outdoor lifestyle, classic suiting, luxury and tailored, contemporary, sportswear, golf, footwear, accessories, and gifts.
“The Dallas Men’s Show has evolved into a complete lifestyle market,” said Cindy Morris, president and CEO of Dallas Market Center. “Retailers come to Dallas to get the most out of their market experience, and our expanded categories—combined with the added visibility of Dallas Fashion Week—give them access to more brands and trends in one location.”
January dates align with other Dallas fashion markets, enabling buyers to shop across more categories and supporting exhibitors in reaching additional accounts. Women’s Apparel & Accessories Market and KidsWorld run January 20–23; WESA’s International Western/English Apparel & Equipment Market is January 21–24; and the AETA International Trade Show takes place January 21–24—all inside the World Trade Center.
New Showrooms on the 7th floor
New to the 7th floor for January market is Young Robot Sales (WTC 7620), a multi-line showroom representing notable brands including eyewear from Smith, hats and apparel from Brixton, and eyewear from Blenders. Roostas & Bluecrest (WTC 7640) will also debut for January, with their bold prints, Collegiate-licensed apparel, and line of woven and embroidered belts.
New & Notable Brands
Reflecting the in-demand categories in menswear, the show will feature exhibitors in Outdoor Lifestyle, Fashion Accessories, and Gifts, along with best-selling and trending brands for Casual/ Sportswear, Luxury and Tailored Clothing, Golf, Contemporary, and Footwear.
Retailers will find a strong lineup of outdoor lifestyle brands including
Baja Llama, Ball and Buck, Burlebo, Decoy Apparel Co., Dubarry of Ireland, Duck Camp, Filson, Heybo, High Creek Outdoors, Local Boy Outfitters, Southern Point Co., Texas Standard, Tom Beckbe, and others.
Both gift and fashion accessories, which are gaining popularity for men’s retailers, are available from brands including Edward Armah, Gentlemen 1677, JZ Richards, L.E.N Lifestyle, La Matera, Mistral, Next Belt, Raen Optics, Rey Pavon, Smathers & Branson, Unified, and others.
Other notable brands attending the Dallas Men’s Show include Billy Reid, Brax, Bugatchi, David Donahue, Faherty, Liverpool Los Angeles, Mavi, Mizzen + Main, Paige, Vineyard Vines, and others, giving retailers a strong mix of elevated essentials, modern sportswear, and fashion-forward collections.
Permanent showrooms across multiple floors of the World Trade Center continue to offer retailers a wide range of men’s resources across all categories.
A full list of both temporary and permanent exhibitors can be found on the Dallas Market Center website or app.
Engaging Events
A lineup of signature events will complement the January market, offering retailers opportunities to connect, discover new brands, and experience the energy of the Dallas Men’s Show. A full listing of events can be found on the Dallas Market Center website or app. All events will take place in Market Hall Main Hall.
Friday, January 23
- Noon – 6 pm - Dallas Men's Show Preview Day
Experience the trends first at the Dallas Men’s Show Preview Day!
Saturday, January 24
- 3 pm – Bourbon Bar - MHMH – Central Bar
Sip and savor smooth pours while you discover the latest styles from Men's Market.
- 5:30 pm - Opening Night: The Cocktail Hour
Kick off Men's Show in style with crafted cocktails, good company, and the perfect pour.
Sunday, January 25
- 2 pm - The Market Tailgate - MHMH – Central Bar
Take a breather from exploring the Men's Show and catch the afternoon game while enjoying drinks and tailgate treats.
Unmatched Hotel Offers
Dallas Market Center partner hotels are offering new, lower rates to support buyer travel budgets. Dozens of hotels, many within walking distance of the campus, are offering updated rates as low as $149. Rates valid until 2 weeks prior to Market, based on availability and are subject to change at any time so please reach out to Market Travel online or by calling 214-744-7444.
Spark Magazine: Winter Issue
More than 50,000 customers receive the winter issue of Spark magazine, the stylish pre-market publication highlighting trends, what’s new inside the market center, and insights from makers and influencers. The cover photography highlights the Men’s story with a focus on tailored business wear and suiting, a special section on The Temps, gift and home décor to delight, and exhibitor updates to the marketplace. The magazine will be available in stands throughout the marketplace
For upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center mobile app. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Instagram, and the Dallas Market Center website.
About Dallas Market Center
Dallas Market Center is a global business-to-business trade center and the leading wholesale marketplace in North America connecting retailers and interior designers with top manufacturers in apparel, accessories, and footwear, gifts, home décor, holiday/floral, and lighting. Inside its dynamic, five million square foot campus, nearly 200,000 customers from all 50 states and 85 countries seek industry trends, business education and new products from exhibitors throughout the year via dominant trade events for gift, home décor, holiday and floral; the largest apparel, accessories and footwear markets featuring the latest styles from East Coast and West Coast designers; the largest residential lighting trade event in North America; and the largest and most successful open-daily design center. To make plans for upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center App. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, and Instagram.
###